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The Secrets of Data Analytics

analytics dataMost people aren’t wired to process numbers. Humanity evolved recognizing faces, clouds, animals, but never numbers. To force the brain to calculate and analyze the meaning behind different batches of numbers is a painful exercise.

Data is King

Fortunately, there are service providers that can help companies gather the raw data they need to improve their business. This is a great development, as it takes care of one of the most tedious parts of the process, providing accurate details of the state of each business. Gathering data isn’t the only thing companies need to do, though, as they still need to figure out what all those numbers mean.

Data Analytics is Work

This is where data analytics come in, and the real hard work begins. Data analytics involve taking the raw numbers and interpreting them in a way that normal people can understand. It’s a useful skill to have because it allows managers to pinpoint the areas where the business is lacking, and where it’s excelling.

It also gives managers an idea of why certain parts of the business are doing well, while others can’t keep up. This begs the question, “If data analytics are so great, why isn’t everybody doing it?” This is because there aren’t many businesses that offer analytics services.

An Honest Analysis

Besides availability, another obstacle in using data analytics is that there are few ways to know whether the analyzer really knows what they’re doing. Other than being able to understand the jargon of the industry, there’s little anyone can do in determining the credibility of a data analyzer. Some make their language as hard to comprehend as possible to confuse their clients. Fortunately, there is a way of finding the people who are genuine in their mission to help people. A data analyzer should manage to make a complex sequence of figures and variables easy to understand.

This takes a lot of effort to accomplish, and it’s that effort that shows clients if an analyzer is serious about doing their job. Find a serious data analyzer, and work with them to ensure business success.

November 27, 2014 at 12:00 amInfo Tech

Negotiation: The Name of the Game that Is Media Buying

NegotiationsBehind every great advertising effort is a smart machination from the side of the creatives. More importantly, it’s the effort of the people in the media buying and planning department that increases the success rate of an advertising campaign. The people in this division speak with media partners on a regular basis to make sure the ads are visible, and they reach the right audience.

The job of media buyers is not easy. Media buying companies, such as BIG Ideas Group, admit that negotiation is one of the most difficult parts of the process. But, you can overcome the challenges of bargaining if you’re hitting the right spot.

Below are some things you need to keep in mind if you want to become an effective media buyer:

Bonds with the Media Partner

To get the most cost-effective media property, you should leverage the bond you have with the representatives of your media partners. To prove that you value the relationship you forged with them, show that you listen to their advice and you speak openly about your plans for the campaign. Exchanges of ideas are crucial for negotiations; when both sides know each other’s needs, a compromise could be reached more easily.

The Supply and The Demand

The prices of media properties depend on the supply and the demand. Make sure you keep track of the present state of the industry. Knowing how the current states of affairs affect advertising and media budgets will help you improve your pitch or plan of getting the best prices.

A Comparative Analysis

You can’t offer a good compromise if you don’t know who you’re speaking to. Know your media partner well; if you’re dealing with more than one company, create a comparative analysis, so you can vary your negotiation tactics. Create a table where you can highlight the strengths and weaknesses of each prospective media partner.

Negotiation is the heart of the media buying game. Other than arriving at a compromise, keep in mind that walking away is one of your options, especially if your media partner’s goals are not in line with yours.

November 26, 2014 at 2:38 amStraight Market

Diversified Portfolio: The 3 Reasons You Should Invest in Industrial Real Estate

Industrial TrustAs one of the world’s largest economies, Australia has always enjoyed a great supply of investments. One meaningful option is commercial properties, such as retail, bulky goods and industrial. As 2014 comes to an end, more and more investors today are shifting their sights on the complicated area of industrial sector.

Looking at your portfolio results, you are probably thinking about making a change and testing the waters of industrial real estate. This article will help you understand what it is like investing in a commercial property.

Less Worry about Management

Investing in an industrial property means that hard-working, blue-collar types handle many things by themselves. Instead of complaining about a faulty electrical wire or clogged toilet, industrial workers who have skills and knowledge would go ahead and fix things immediately. This is the reason spending your hard-earned money in an industrial property means you have lesser issues with systems overall. You will not have to stress yourself about landscaping and office design compared with other types of commercial real estate.

Long-term Stability

Industry watchers believe that the field can be steady and predictable in the next few years due to the overall length in leases. Apart from portfolio diversification, industrial property investments provide greater stability.

As property investment manager Sentinel Property Group puts it: “Industrial property investment has proven to be significantly beneficial and a steady form of investment. As a physical asset, it offers security and stable income for investors, especially when there are currency fluctuations and erratic changes in the real estate market.”

Great Returns

As the economy starts to get back on track, small and big companies experience the first signs of growth: equal supply and demand. A strong profit is the key to any successful commercial property investment. Though returns for industrial properties are harder to gauge for some people, successful business owners see positive returns in the past few months. Having some dependable cash flow and high real estate returns in your portfolio is important to keep the money coming.

An industrial property is becoming a great investment option for buyers in Australia. An understanding of these factors can provide you a reliable basis when it’s time to choosing a commercial property to invest that will succeed.

November 26, 2014 at 1:04 amDirect Service

Secrets to the Perfect Road Trip

safe roadtripWhat’s one of the best things to do once you get to Perth? Apart from bar hopping, restaurants, and local landmarks that are everywhere in the city? Go on a road trip. Australia is one of the best places to pick a road and follow it wherever it goes. The size of the state is enough to accommodate more than a few days of travel, and all the interesting people you’ll meet along the way are worth it.

Locals have known the road trip appeal of their side of the country is hard to resist for many years. This is why the number of cheap car hire Perth airport has to offer is growing in number. They know there’s a market, so why not satisfy the demand? Still, there’s more to a road trip than cruising around in a nice car, there are a few tricks tourists needs to know to pull off a good Australian road trip.

Planning the Trip

The first thing people need to do is have a solid plan – and then throw it out the window. There’s nothing worse in a road trip than having a strict schedule and itinerary to dictate every second of the journey. A road trip is an adventure that should take people to new places to explore, and things to do.

Sure, people can plan the general direction where they want to go, and when they should start heading back, but that should be the full extent of the planning. Relax and enjoy the open road; that’s the mantra of a good road trip.

Highways and Back Roads

Second, stay away from highways. These roads were built to bring people from point A to point B as quickly as possible. But, speed isn’t what a road trip is all about; it’s about discovering the hidden treasures that not even the locals know about. Exploring the back roads of a place is one of the most exciting things people can do, and a road trip is one of the few times people get to do it.

Finally, have an escape plan. Even the most adventurous road trippers don’t want to stay on the back roads forever. There will come a time when they need to get back to re-fuel, get on a plane, or return the rental. But, it’s common for people to get lost in the adventure, so having a good escape plan is just the insurance people need to go through their trip without a care in the world.

November 26, 2014 at 12:00 amDirections

An Awesome Place to Say “I Do”: 4 Money-Saving Wedding Venue Ideas

WeddingSummer is finally approaching Australia — one of the best seasons for many couples to get married. One of the many wonderful perks about having an intimate summer wedding is the wide range of venue options available.

Of course, you want your wedding to be memorable and unique without the hefty price tag. But, what can you do to achieve it? One effective way is to choose a wedding venue with the perfect backdrop.

In a Beachside Restaurant and Bar

Want to feel the fresh ocean air while exchanging solemn vows with your beloved? Say “I do” with a bayside view. The romantic feel of a venue overlooking a beach and white sand is undeniably the right place for your wedding. Look for a wonderful yet affordable beachside restaurant Shorncliffe couples recommend. A venue with a coastal vibe will surely provide plenty of space to enjoy great music, alfresco ambience and picturesque views.

At an Aquarium

If you think churches are the only place to wed, then you are wrong. Have a unique, romantic wedding at an aquarium. Imagine saying “I do” with sharks, stingrays or a real-life Nemo giving you and your beloved their blessings. A number of aquariums are open to hosting big, private occasions, but you have to book the place in advance to prevent problems.

Where You First Met

This is another great and budget-friendly wedding venue to consider. Whether it’s in a fine dining restaurant, at your friend’s house or at a mall, having your big day where you and your partner met is a great way to share your love story with the guests.

At a Lighthouse

Who does not want to consider tying the knot on a lighthouse? Whether you want to invite a hundred guests or just your family, it would be a totally special and unique wedding experience. With blue beaches and rocky shores below, lighthouses provide an enchanting background that can be perfect for your photos.

Many people don’t like to admit it, but many couples who have been planning their big day for several months tend to forget about the expenses while they are busy dreaming. So, try your best to stick to your budget without compromising on the important things.

November 25, 2014 at 5:56 amDirect Service

Building Blocks of Effective IT Project Management

The future of your business depends on how you manage your information technology infrastructure. If you think your efforts are not enough to bring your company to the top, it is time to make the right adjustments.

Here are the things you should focus on to achieve success and dominance in your industry:

Establishment of Needs and Goals

You work hard to fulfil the needs and achieve the goals of your business. When you establish your objectives, you find a reason to keep going and get the results you want. Your goals motivate you to do what you have to do and stay on track.IT project management

Procurement of Efficient Tools and Software

This process involves developing or investing in efficient software that will help optimise your operational processes. Companies like Q4 Technology offer assistance in choosing the right tools for your business. They may offer technology solutions that will improve your operation, cyber security and cash flow.

System Integration

You have the tools you need to manage your project and grow your business. Your next move would be to integrate those technologies into your entire IT infrastructure. Working with the pros is a good way to make sure everything will work as expected. IT specialists know how to match new tools with the existing technologies you use to get the best results.

Establishment of IT Security

If you think your IT infrastructure is secure enough, think again. There are ways to identify and avoid threats to your systems. Having the right antivirus and other security features will help protect your files and online transactions against unauthorised access and other fraudulent activities.

Monitoring and Assessment

This process is necessary to determine whether the technologies you have implemented are working effectively or not. You can identify areas for improvement and start looking for better solutions. Working with trusted IT service providers and consultants is a good move, as these professionals can guide you through the assessment process and provide reports in real time.

Managing your IT project is easy when you have all the resources and help you need. Invest in a proven effective management solution to gain positive outcomes for your business.

November 25, 2014 at 12:27 amInfo Tech

5 Filipino Chicken Recipes That Remain Popular to this Day

fried chickenThe Philippines is famous the world over for having one of the most diverse and delectable cuisines. Filipinos love to cook and definitely love to eat. Most people have fond memories of their moms working up their magic in the kitchen. No evening would be complete without a lively dining experience.

One of the most common ingredients among Filipino dishes is chicken. Recipes featuring this yummy meat are among the favorites of Filipino recipes. Here are 5 dishes that make chicken such a deliciously big hit:

Fried Chicken

Who doesn’t like fried chicken? It is easy to cook and is surely fun to eat. You can dine on it at home and you can eat it out on an evening of casual dining. This classic way of cooking yummy chicken is as easy as it is a big hit with kids and adults alike.

Chicken Tinola

This authentic Filipino recipe has chicken the main ingredient. You then add ginger and onion to it for that unique taste. You can complement it with wedges of green papaya and the leaves of chili pepper. It is a flavorful dish that truly screams “Pinoy” with every scrumptious mouthful.

Chicken Afritada

Afritada is one of the best tomato-based dishes. While some would consider it an everyday Filipino dish, cooking it up with the complete ingredients can turn it into an extraordinary dish.

Chicken Pochero

Stews are a staple food among Filipino households. Sipping on hot Pochero soup during a rainy day is total bliss. All you need is chicken, sausages, veggies, plantains, and tomatoes to make it.

Chicken Adobo

Adobo is yet another authentic Filipino dish. Some even say that locals have been cooking it since before the Spanish colonization of the Philippines. You can prepare this unique dish by stewing your chicken in vinegar and soy sauce.

Chicken is one of the tastiest food and Filipinos love it. These homegrown recipes make it even more delicious. Go on and give in your chicken cravings and enjoy one of these recipes today.

November 21, 2014 at 1:07 amHealth & Lifestyle

Improving Operations in the Manufacturing Industry

industrial manufacturingWhen it comes to the manufacturing industry, fast and efficient operations are critical. Things have to move at breakneck speeds in a process-driven environment. Otherwise, you would not get optimal results, which are vital to the success of your operations.

Here are important aspects of operations management you need to focus on in the manufacturing industry:

• Effective Asset Management

How you make use of your organisation’s assets can determine your company’s overall success. Different organisations have various types of inherent assets. These may include fixed assets such as buildings and manufacturing equipment, along with liquid assets like goods in stock and cash in hand. Industry solutions provider Mainpac explained that by practicing effective asset management techniques, you can guarantee the returns of your investments.

• Downtime Minimization

One of the most common problems that managers often have to work around on is downtime. When it occurs due to damage to facilities, injuries to workers, or environmental hazards, manufacturing can come to a halt. It is for this reason that management has to put contingency measures that can take effect whenever needed into place.

• Accurate Performance Evaluations

It is essential to set objectives for each team member. Keep a keen eye on their progress to have an accurate assessment of their strengths and weaknesses. This way, you can find better solutions on how you can utilise their talents and specific skill sets. Effective operations managers often make use of human resource software to set up performance evaluations.

• Financial Performance Assessment

Operations are directly responsible for a company’s overall financial performance. By providing a reliable assessment of finances, you can get a better grasp of which direction to lead your company’s focus on. This will also include the process of making financial projections in the future. When you know where your finances are, you will know where to pool your resources and which areas you will need to focus more on.

Manufacturing operations need to be in perfect working order much like an efficient assembly line. Keep these tips in mind to further increase your productivity and make the most of all the assets you have.

November 19, 2014 at 11:44 pmStraight Study

How to Permanently Fix Your Posture

Posture AdjustmentTired of slouching at your desk and constantly dealing with back pain? Improving your posture doesn’t just make you look better, it also does wonders for your physical and mental health.

Fixing your posture after years of slouching can be hard, but it is certainly not impossible. It will, however, take several weeks or more of hard work and patience.

  1. Get an assessment – Poor posture isn’t always simple to correct, and every case is different. Therefore, you may want to schedule an appointment with a local health professional. Industry experts, Chiropractix says that seeking help from physical therapists and chiropractors can make a major difference. You will find out exactly what is wrong with your muscles, and how to fix it.
  2. Keep conscious – Be aware of your bad habits, and correct your posture immediately once you notice yourself slouching. Some simple hacks to help with this are:
  • Place post it notes on your work desk, around your home, and wherever else you will spend hours of your time.
  • Set regular alarms using your phone to check your posture at regular intervals. After a few days, it will be a natural habit of yours.
  • Ask friends, family, and co-workers to tell you once they notice you slouching. This also helps by making you accountable to other people, and they will notice once your posture starts improving.
  1. Train your muscles – Stretching and exercising your tight muscles can make a big difference, and it is necessary if you want results that will last. Apart from what your physical therapist tells you to do, look into practicing yoga to improve your posture. There are poses that work wonders, and it will only take you a few minutes each day to do them.
  2. Eat and sleep well – A healthy lifestyle makes the above steps much easier, and will naturally help you improve your posture. Feeling good and having plenty of energy will reduce the temptation to slouch, and encourage you to carry yourself with confidence.

Effort, practice, and patience are the best tools you have to get a healthy posture. Even if you don’t see results immediately, just keep trying, and it will happen eventually.

November 19, 2014 at 4:41 amHealth & Lifestyle

From Records to Engagement: How Cloud Computing Benefits Your Business

Cloud ComputingAfrica is currently undergoing a technological renaissance. It is now home to millions of users who are embracing mobile technology, a trend that could change the landscape in the business sector. A recent research reveals a massive surge of tech hubs in Africa, with South Africa topping the list of countries with the most number of hubs. Businesses now have better access to technologies like cloud computing, which would help them improve their process model.

Changing the landscape

Cloud computing is one of the greatest game changers in recent decades. Many Internet service providers explain that business enterprises initially switched to the cloud model to reduce operational costs; but as the cloud proved to be a very effective platform, businesses realised the other potential applications of the technology. For example, cloud computing makes it easier to harvest and organise relevant data from social networks and mobile apps.

Making the switch

Other than the financial flexibility offered by the cloud, businesses also realised that a cloud-based network allows them to switch from systems-of-record (supply chain data, human resources, finance) with systems-of-engagement.

How exactly does this switch benefit organisations? Let’s take for example companies that manufacture smart televisions. Switching to a personalised cloud-based solution, which factors consumer engagement, they are able to interact directly with consumers. They analyse the data from these interactions and use them to deliver enhanced customer experience.

Cloud computing’s pay-per-go model is slowly making the one-size-fits-all model irrelevant. Enterprises want a custom solution that simply fits their need – nothing more and nothing less. After all, there’s no point in purchase features you don’t need. This is extremely helpful, especially to local start-ups in Africa who have so much promise, but have little capital to spend.

Cloud computing is reshaping the way companies interact with consumers. Businesses can now make process adjustments on-the-fly, enhance customer experience more quickly, and save on costs. With cloud computing, businesses have nowhere else to go but up.

November 18, 2014 at 1:00 amInfo Tech