Companies all over the world need to update their sites regularly to reflect the latest trends in web design. It is a habit borne out of necessity as businesses need great web designs to be compelling enough to drive conversion rates upwards. As 2014 comes nears its close, it is again time to look at prevailing trends in web design and to forecast what will work in the coming year.
Birmingham web designers digitalcherry.co.uk warns industry professionals to scrap these 5 web design mistakes:
1. Bad Accessibility – Always keep in mind that great browsing experience makes web visitors more likely to land you conversions. In order to avoid turning pages into a cluttered mess, you can make use of sliders. It is a great way to showcase content, photos, and videos.
2. Boring Fonts – Don’t bore your viewers with commonplace fonts. Use of unique, creative fonts instead. This is an intangible that great designers need to make use of. Your website should reflect your company’s personality to have a distinctive edge.
3. Meaningless Graphics – It again boils down to visual pollution. Simplicity works. They make web browsing much more pleasant an experience. In order to avoid being stale, you can make use of other tricks, such as parallax scrolling, to add pizzazz to your site. It adds great personality to pages, so long as you do not overdo it.
4. Gradients and shadows – Flat designs are the new trend that is dominating websites. This trend should continue well into 2015. For this reason, do away with gradients, reflections, drop shadows, and bevelled edges.
5. Navigation bars – Most users find navigation bars cluttering to web pages. They simply take up too much space. When you need them, make use of slide-out menus instead. Simplicity is more attractive to users; slide-out menus make it possible to have better all-around site navigation.
Web design is all about embracing change and letting them take your site to a whole new level. Keep this in mind and do yourself a favour; do away with these web outdated web designs before the year ends.